Gentle Shampoo Frequent Use - 500 ml

Be Pure's Gentle Shampoo Frequent Use offers deep cleansing without damaging the hair fiber, making it the perfect ally for those seeking daily care that is respectful of their hair and scalp.

Essential benefits

• Gentle and effective cleansing: Its formula balances cleansing action with a gentle touch, removing impurities and product residue without drying out.
• Scalp protection: With soothing active ingredients, it prevents the feeling of tightness and itching after washing.
• Hydration and nutrition: It contains moisturizing elements that keep hair hydrated, soft, and manageable throughout the day.
• It improves shine and vitality: It strengthens the hair structure to give it a healthy, radiant appearance.
• Suitable for frequent use: Designed for daily washing, it does not alter the pH or upset the natural balance of the scalp.

Innovative composition and formula

Be Pure has developed a blend of selected ingredients to gently care for your hair:

• Mild plant-based surfactants: They ensure a light foam and facilitate uniform dispersion, without removing natural oils.
• Glycerin and panthenol (pro-vitamin B5): With moisturizing and regenerating properties, they retain hydration and repair the hair fiber from within.
• Aloe vera extract: Known for its soothing and refreshing action, ideal for maintaining skin health.
• Sulfate and paraben free: Free from the most aggressive ingredients, it reduces the risk of irritation and protects the color of dyed hair.
• Balanced pH: It respects the scalp's protective barrier, preventing imbalances that can lead to flaking or excess oil.

How to use it

1. Wet hair thoroughly with warm water.
2. Apply an appropriate amount of Gentle Shampoo Frequent Use and distribute it by gently massaging with your fingertips, paying special attention to the roots.
3. Emulsify into a light foam and leave on for one minute to enhance the soothing effect.
4. Rinse thoroughly with water, making sure to remove all residue.
5. If necessary, repeat the operation for extra deep cleaning.
6. Seal the wash with your favorite conditioner or mask from the same Be Pure range for optimal results.

Hair types and specific needs

This shampoo has been formulated with the diversity of hair needs in mind:

• Fine and brittle hair: It provides body and strength without weighing hair down.
• Oily hair: It regulates excess sebum and it also prolongs the feeling of freshness.
• Normal hair: It preserves natural balance while maintaining a long-lasting feeling of cleanliness.
• Sensitive or irritation-prone scalp: Its gentle formula relieves discomfort and prevents tightness.

Why incorporate Gentle Shampoo Frequent Use into your routine

Integrating this shampoo into your daily hair care routine means:

• Time saving: It allows frequent washing without negatively affecting hair health.
• Versatility: Compatible with all types of treatments (straightening, coloring, curls) and other styling products.
• Sustainability: Employing natural ingredients and recyclable packaging, minimizing environmental impact.
• Feeling of comfort: Clean, soft, and shiny hair contributes to greater confidence and personal well-being.

Every wash with Be Pure Gentle Shampoo Frequent Use is a thorough care experience that combines effectiveness, gentleness, and respect for the scalp. Designed for those looking to maintain healthy, shiny hair without sacrificing daily cleansing, this shampoo is the smart choice for daily care with a natural and balanced approach.